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Creating a Perfect Intro Paragraph for Your Blog

Creating a Perfect Intro Paragraph for Your Blog I got an email yesterday from Marcus Sheridan (aka The Sales Lion) titled “The 3 Keys to Creating a Perfect First Paragraph to Every Blog Post You Ever Write.” How’s that for a subject line!?! What was even better than the subject line was the actual content […]

Kentucky Fried Chicken, Coca-Cola, and Blogging: What They Have in Common

Why Blogging is the Secret Ingredient Kentucky Fried Chicken’s “11 herbs and spices.” Coca-Cola’s “secret formula.” McDonald’s “special sauce.” All of these “secret ingredients” are what make a thing SPECIAL. Without the 11 herbs and spices, KFC would just be another piece of fried chicken. Without its special sauce, the Big Mac would just be a […]

5 Reasons You Lost that Sale Last Week

Improve Close Rates: 5 Reasons You Lost that Sale Last Week  The following post was originally written for The Ruby Group – Sandler Sales, an Ohio sales training organization, and is shared with permission. How was your close rate last week? 100 percent? Probably not. How about 80 percent? No? 50? 20? Ummm, 5? If […]

Why Your Customers Want to Punch You in the Face

Your Customers Want to Punch You in the Face You know that guy? The one who just keeps on talking five minutes after his point is made? The one who can’t help but talk…maybe just to hear himself speak? That guy who does nothing but talk – about himself, his problems, his successes, his new […]

Are you Tigger or Eeyore?

Are You Tigger or Eeyore? If you had to choose between the two, which one fits your personality more? Be honest. We all have a choice – we can live like Tigger: positive, happy, seeing the best in things and people, excited about even the mundane, bringing joy to others. Or, we can be an […]

Get More from Your Website

Get More from Your Website Does your website work? Seriously, can you tell me that your website is actually generating leads, engaging with prospects, and driving sales? If the answer is “no” or “I don’t know,” read on… What’s the Point? Why do you have a website? That’s not rhetorical. Really, why do you have a […]

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